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To make sure that you get the benefits of direct mailing, here is a checklist that you may refer to during the planning stage:
The Mailing List
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The Type of Material
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The Vendor
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The Follow up Part
Following up [url=http://www.thehygienerevolution.com/hollister.php]hollister[/url] on your recipients [url=http://www.gotprintsigns.com/abercrombiepascher/‎]abercrombie pas cher[/url] is just as important as the actual direct mailing part. When you do your follow up, you will get a better understanding of your campaign’s response rate. It will also allow you to connect with your customers on a more direct manner. So from the time you send out your mail pieces, set a timeframe when you can effectively do a follow up. You may decide to follow up with a phone call or with further mailings. Sending a follow up email is also a good idea.
When you think about it, there’s actually nothing to direct mail marketing. Well, almost. As long as you plan your every step and you decide to partner with a reliable direct mailing vendor, you can implement a stress-free and highly successful campaign. Just make it a point to put in place a system of tracking and analyzing the results of your mailing efforts. This is to ensure that you can see the progress of your campaign. It will also give you an idea on what to areas are in need of adjustments to achieve greater impact.
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