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This is because, it's target population audience was very inappropriate. The company did not embrace sensitive issues like cultural practices of the Asian population. The countries in Asia like china have differing cultural practices from the Japanese. These two different groups have different brand preferences. For example, naming a product or brand in a Chinese manner like TaoBao which is the most predominant over E-bay would have made it more successful. This is because; customers in most cases will go for the familiar brands other [url=http://www.1855sacramento.com/peuterey.php]peuterey[/url] than the non-familiar brands . When E-bay reached Japan, they were to adapt the banking deposit and cash delivery system of the country. The company decision to continue with the method from the other successful regions ruined the company's growth. E-bay even tried to do away with the Japan system of using payments through credit cards. Therefore, E-bay could not be well received . 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The local management did not adhere strictly to the order that came from the top management, as much as the senior manager was well informed . Managing Market entry problems E-bay had to think in a strategic way in order to deal with the problems it [url=http://www.mxitcms.com/abercrombie/]abercrombie milano[/url] had previously encountered. The most basic strategy was to correct the past mistakes through incorporation of new measures. Measures like adopting the local way of handling markets was the main priority. More to this, it was also important that they consider the most preferred brands that were familiar to the Asian market. The management system was also an area to be considered. Since proper governance and management of the company meant success, then they had to enforce rules that made the management's work easier so that there was adherence of orders from the top. They also discovered that by offering their services at a lower rate would be well receive other than overcharging and yet they had not created any stable markets with the Asian countries. As a result, they offered services that were more affordable to the market and this also acted as a way of dealing with their rivals. Therefore, the main way of managing the market entry problems was through the adoption of the culture in Asia. What are some of the decision [url=http://www.1855sacramento.com/woolrich.php]woolrich outlet[/url] factors that Starbucks Assesses? One of the decision factors that starbucks is involved in assessing is the rivalry that may exist between firms that are already existing. The established companies are the key competitors with those that are interested in producing the substitute product. The new coffee products from the new entrants create rivalry force hence enhancing competition. Therefore, the big established companies have to work extremely hard than starbucks for a good profit margin. Competition from the other beverage company like tea and soft drinks was also part of starbucks' assessment on how it would venture into the new market . Starbucks also had to assess the competition from the substitute products of coffee. The key threats to the coffee industry in china and US could have been from the soft drinks company of coca-cola and Pepsi. This is because these products have caffeine which is quite similar to coffee; hence starbucks had to assess how to penetrate the coffee industry before making any decision. They had to [url=http://www.mnfruit.com/louboutinpascher.php]louboutin[/url] look for ways through which they would be able to out do the existing substitute products. The customer's ability to bargain on the prices was also an area for starbucks to assess keenly. The reception of the products from US would not be the same in China. 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